For Sale By Owner (FSBO)
Master the art of converting FSBO leads with our proven 3-step system: Find them, Connect with them, and Market to them effectively.
What You'll Get:
- ✅ Complete FSBO prospecting system
- ✅ Proven scripts and objection handlers
- ✅ Social media marketing graphics
- ✅ Email and text templates
- ✅ Follow-up sequences
- ✅ Conversion tracking tools
Century 21 FSBO Presentation
FSBO Strategy Video
Other Key Sources:
Research Online Platforms: Zillow, Craigslist, FSBO.com, ForSaleByOwner.com
Utilize Social Media: Facebook, Instagram, Nextdoor groups
Drive Neighborhoods: Look for "For Sale By Owner" yard signs
Network with Contacts: Leverage your network for referrals
Check Local Newspapers: Community bulletins and classifieds
Attend Community Events: Local real estate meetings
Use Direct Mail: Target homeowners in specific areas
FSBO Door Knock Script
Opening: ____, I'm here about the home for sale... is it still available... ____ Great!
I'm ______ with CENTURY 21 Beggins, and I know you are going to try it on your own for a little while, and I'm here to interview for the job when you are ready.....and that's why... I'm curious...
1. If you sold this home... where would you go next. __________ Great!
2. How soon do you have to be there. _________________ No Problem!
3. How long have you been trying to... sell your property... on your own. ____ Wow!
4. How would you rate your motivation to... move... on a scale of 1 to 10. ______ Great!
5. If we were able to... sell your home... in the next 30 days would that be OK. ___
6. What methods are you using for marketing your home. _____Interesting!
7. How did you determine your sales price. ________________ OK!
8. Are you prepared to... adjust your price down...when working with a buyer. __ Great!
9. Why did you decide to sell yourself...rather than to...hire the best...Real Estate company. ________________Understandable!
10. If you were to... hire the best Company...what would you expect us to do... to ...get your property sold... for you. ______________ Excellent!
11. When do you think you will at least... interview CENTURY 21 BEGGINS... for the job of selling your home. _____________ Wonderful!
12. What would have to happen.... to cause you to... make the decision...to... HIRE THE BEST COMPANY... CENTURY 21 Beggins...for the job of selling your property. ___ OK!
13. Let's do this... let me... show you what your house is REALLY worth in today's market and show you the tools that only CENTURY 21 BEGGINS has that allow us to sell 20-30 homes a day which is more than any of our competitors.... You do... expect the best...don't you.... Of course!
14. This way... at least you REALLY... know your options... and if...it makes sense...it makes sense... if it doesn't it doesn't... either way... let's... find out... The worst case scenario is...you'll know what your house is REALLY going to sell for... that will be nice to know.. RIGHT!
15. What would be the best time for me to come back by with today's real value, show you how much you would put in your pocket and interview for the job of selling your property? Either you will like what I have to say and want to...hire us... or you won't want to...hire us...and either one is fine.... What's better for you ___ or ____ Fantastic!!! See you then!
Closing: When can I take a look at the property to ensure that I fully maximize the value? ____ or ____ or right now?
Century 21 FSBO Script Reference
